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"How much should I spend on radio advertising?" "How do I know I am getting the best radio advertising rates?" "What radio stations should I advertise on?" "What are good and bad radio advertising prices?" "How many spots should I air on a radio station?" Every day at Radio Lounge, we hear radio advertising questions such as these. Honestly, there is so much confusion about radio advertising floating around – we can’t blame you for asking these questions. Why is advertising on the radio so mysterious

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Advertising is one of the most important ways for a business to attract new customers and raise a brand image.